The Korea Reputation Center released the list of the top idol groups with the highest brand name recognition, and here are the top 10 groups.
According to big data, the Korea Reputation Center ranked 100 K-Pop idols in order of brand recognition for the month of May, and found that TWICE and BTS were still the most popular groups.
The results were obtained by analyzing the groups’ participation in various activities and events, media appearances, and their level of communication and community. The numbers in all four categories are then added up to formulate an overall score for brand name recognition.
Below are the top 10 idol groups with the highest brand name recognition for May 2017:
1. TWICE (9,358,971)
2. BTS (8,036,445)
3. Lovelyz (5,387,716)
4. BLACKPINK (4,610,903)
5. SEVENTEEN (4,151,848)
6. Sechs Kies (3,817,095)
7. LABOUM (3,766,444)
8. EXO (3,526,187)
9. Red Velvet (3,202,805)
10. Apink (3,154,127)
Source: Dispatch
