NJZ (NewJeans) Danielle’s Contract Termination Triggers Immediate Impact On HYBE’s Stock Prices

Korean media instantly noticed.

HYBE’s stock rose sharply on the morning of December 29 following reports that its subsidiary, ADOR, had terminated the exclusive contract of NewJeans member Danielle.

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The announcement came amid ongoing legal and management disputes surrounding the popular girl group.

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According to the Korea Exchange, HYBE shares were trading at ₩319,000 KRW (about $220 USD) as of 11:40 AM, marking a 1.27% increase from the previous trading day. The stock opened at ₩315,000 KRW (about $218 USD) and briefly climbed to a high of 322,500 , reflecting investor increased interest in the company amid the unfolding situation.

ADOR released an official statement explaining the decision.

Danielle violated the exclusive contract by signing another contract, engaging in independent entertainment activities, and damaging the group’s reputation and credibility.

ADOR requested corrective action regarding this matter, but as no action was taken within the specified deadline, we have terminated the contract.

— ADOR

ADOR’s Reason For Terminating NJZ (NewJeans) Danielle’s Contract Sparks Backlash

ADOR added that it plans to pursue legal action against one member of Danielle’s family, who is said to have played a significant role in creating the dispute, as well as former ADOR CEO Min Hee Jin, citing responsibility for Danielle’s departure and the delay in her return.

ADOR Files Lawsuit Against NJZ’s (NewJeans) Danielle

Last year, all members of NewJeans had requested to terminate their contracts due to a breakdown of trust with the agency. However, the court rejected their request, confirming that the exclusive contracts with ADOR remain valid until 2029.

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The sudden termination and related legal tensions have seemingly drawn considerable attention from both investors and K-Pop fans.

Source: Newsis

NJZ (NewJeans)

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