BLACKPINK’s Jennie Announces Yet Another “Ruby” Collaboration

BLACKPINK‘s Jennie has teased yet another iconic brand collaboration.

Since kicking off her solo career, Jennie has bagged quite a few eye-catching brand collaborations. These include her special edition of Johnnie Walker “Black Ruby” alcohol and her Ruby-themed collaboration with the popular dessert brand, Nudake.

And now, she is all set to collaborate with HARIBO, the iconic confectionery company known for its gummies. Recently, Jennie took to her Instagram and gave fans a sneak peek of her exciting new venture with HARIBO— her own line of gummy candies. These special edition gummies are called “Ruby Hearts,” named after her solo album, Ruby.

Jennie posted multiple photos and videos of her unboxing the candies, teasing anticipation for the launch. However, it is yet to be revealed when the Ruby Hearts gummies will be made available for purchase.


Meanwhile, Jennie recently performed at the Coachella music festival as a soloist and became a hot topic online. Read more about it here: