CUBE Entertainment Goes Viral After Applying Trademarks For Controversial Name
Recently, an online community post went viral after netizens discovered that CUBE Entertainment had applied for the trademarks for the name XOGEANS.

Although many wanted to believe it was a prank, seeing the application filed for the name had netizens worried that this could be the name of their upcoming girl group.

- “They’ve lost their touch…please tell me this is a lie…are they going to work like this…”
- “They’re flat out going for noise marketing with this one.”
- “It’s so horrible that it feels like a lie…please tell me it’s a lie.”
- “I can only think of EXO and NewJeans…”
Others felt that they should be focusing on their other girl groups instead.


meanwhile their actually talented group lightsum gets shoved the the side time and time again https://t.co/8HjKqX5gLb
— aurora. (@myslaylist) July 17, 2025
Fans also felt that this would just cause more confusion to the existing groups.
sorry but combining the existing names for two very popular groups is a bit??? https://t.co/0Qxm2iXUIK
— odessa 🏁🏎️ ★ °✩⋆˙ (@hyeindolls) July 16, 2025
Lazy as fuck name, and what will be their fandom name? Bunnies-L?? https://t.co/zTWZAzQJ75
— َ nara (@dandelevion) July 16, 2025
What are your thoughts on this group name?