Girls’ Generation’s Seohyun Shows Off New Self-Designed Jacket In Collaboration With Brand “it MICHAA”

It looks so cute and comfy!

SONEs, get ready- designer Seohyun is here!

On November 5, the maknae of Girls’ Generation uploaded a post of herself to her Instagram. The photo in question was of Seohyun looking gorgeous among nature while dressed in a light purple jacket.

Her caption says,

Ta-da! This is a light purple padded jacket for which I participated in the design process. Let’s spend a warm winter together. #itmichaa #itmichaapadding #violettapadding

The jacket is a collaboration between her and clothing brand it MICHAA. Seohyun also includes a video among the photos taken, where she explains that while she’s owned a lot of jackets, she never found one that was right for her. She designed this jacket with her idea of comfort and style in mind, right down to the last detail.

View this post on Instagram

⠀⠀⠀⠀⠀⠀⠀ ⭐️본 이벤트는 종료되었으며, 당첨자에게는 개별 DM발송 될 예정입니다⭐️ ⠀⠀⠀⠀⠀⠀⠀ it MICHAA x SEOHYUN ⠀⠀⠀⠀⠀⠀⠀ 잇미샤와 서현이 함께 한 아주 특별한 콜라보레이션 제품이 11월 6일 수요일, 출시 될 예정입니다! ⠀⠀⠀⠀⠀⠀⠀ 잇 뮤즈 서현이 직접 참여해서 탄생한 잇미샤의 OOOO패딩은 무엇일까요? ⠀⠀⠀⠀⠀⠀⠀ 콜라보 패딩의 이름을 댓글에 작성해주세요. 힌트는 영상 속에 있으니 볼륨을 켜고 감상해주세요! ⠀⠀⠀⠀⠀⠀⠀ 11월 8일 금요일, W-MALL에서 진행 될 서현씨의 팬사인회 초대 기회를 드립니다. ⠀⠀⠀⠀⠀⠀⠀ * 2019년 11월 3일 일요일 23:59분까지 참여 가능 합니다. * 본사 랜덤 추첨 통해 당첨자에게 개별 DM발송 예정입니다. * DM 답변이 늦을 경우, 다음 차순의 당첨자에게 기회가 제공되므로 빠른 답변 부탁드립니다. ⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀

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Check out more photos of Seohyun in her proud new design!

What do you think of Seohyun’s self-designed jacket?

Girls' Generation