In-N-Out Burger Opened A Pop-Up Store In Seoul For Just 3 Hours And The Response Was Ridiculous

People traveled hours just for a taste.

In-N-Out Burger, the famous burger chain from California, opened its first pop-up store in Seoul! The store opened for only a one-day event for 3 hours.

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The store was scheduled to open at 11 am and close at 2 pm with only 250 burgers to sell. They offered the “Double-Double Burger”, “Animal Style Burger”, and “Protein Style Burger”, and only one burger per person allowed.

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Over 3 hours before the store was set to begin, customers began to line up at 7 am. By 9 am, there was a line that was too long to contain in the little alley of Gangnam. Hundreds of people showed up to get a taste of the famous burger joint!

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As traffic became hazardous, the store decided to open its stores early at 9:30 am. By 11:30 am, it was all sold out!

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People of all ages from teenagers to the elderly in their 70s traveled hours to make it in time for the store opening. However, many were unable to grab a piece as the response was much larger than ever expected!

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The chef and representative of In-N-Out Burger personally came out to apologize to the customers who had to leave empty-handed.

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As the response towards the famous burger joint was much bigger than expected, perhaps In-N-Out Burger will be making their official launch in Seoul much like Shake Shack who saw its most profitable branch since opening a store in Korea!

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Source: Money Today and Dispatch
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