IVE‘s first concept posts ahead of their latest comeback have been hit with major criticism from netizens.
On July 31, IVE released the first concept posts ahead of their comeback for IVE Secret. Netizens had high hopes due to the group’s past concepts, yet it was hit with backlash.
There were six posts, one seemingly for each member with different focal points, including a gun…
IVE
THE 4th EP
< 𝐈𝐕𝐄 𝐒𝐄𝐂𝐑𝐄𝐓 >ALBUM RELEASE
2025.08.25 MON'XOXZ' COMING SOON 🔫🪽#IVE #아이브 #IVE_SECRET#XOXZ pic.twitter.com/GGSEotQcVi
— IVE OFFICIAL (@IVEstarship) July 31, 2025
Pig with wings…
IVE
THE 4th EP
< 𝐈𝐕𝐄 𝐒𝐄𝐂𝐑𝐄𝐓 >ALBUM RELEASE
2025.08.25 MON'XOXZ' COMING SOON 🐖🪽#IVE #아이브 #IVE_SECRET#XOXZ pic.twitter.com/WnhSNztaBV
— IVE OFFICIAL (@IVEstarship) July 31, 2025
Perfume bottle…
IVE
THE 4th EP
< 𝐈𝐕𝐄 𝐒𝐄𝐂𝐑𝐄𝐓 >ALBUM RELEASE
2025.08.25 MON'XOXZ' COMING SOON 💧#IVE #아이브 #IVE_SECRET#XOXZ pic.twitter.com/NLad0zHLFo
— IVE OFFICIAL (@IVEstarship) July 31, 2025
A paper bird…
IVE
THE 4th EP
< 𝐈𝐕𝐄 𝐒𝐄𝐂𝐑𝐄𝐓 >ALBUM RELEASE
2025.08.25 MON'XOXZ' COMING SOON 🐦⬛#IVE #아이브 #IVE_SECRET#XOXZ pic.twitter.com/sedS1g4f4x
— IVE OFFICIAL (@IVEstarship) July 31, 2025
A phone with wings…
IVE
THE 4th EP
< 𝐈𝐕𝐄 𝐒𝐄𝐂𝐑𝐄𝐓 >ALBUM RELEASE
2025.08.25 MON'XOXZ' COMING SOON 📱🪽#IVE #아이브#IVE_SECRET#XOXZ pic.twitter.com/bjRuquvBfo
— IVE OFFICIAL (@IVEstarship) July 31, 2025
And a cup.
IVE
THE 4th EP
< 𝐈𝐕𝐄 𝐒𝐄𝐂𝐑𝐄𝐓 >ALBUM RELEASE
2025.08.25 MON'XOXZ' COMING SOON 🥤#IVE #아이브 #IVE_SECRET#XOXZ pic.twitter.com/6Cg4c2QUqr
— IVE OFFICIAL (@IVEstarship) July 31, 2025
Yet, while netizens have always praised IVE for their concepts, especially for recent comebacks, these posts were riddled with criticism and backlash after netizens accused the company of using AI to create the images. Social media was full of fans sharing anger about the use of AI, with credits even given on Instagram, and how other groups from the company get creative concepts and images, but IVE’s images used AI, which is extremely controversial.
how did you go from having REAL artists for heya/ive switch to using fucking AI for this one,,,, so sorry but 😭😭😭😭
— aris (@gaeulsbn) July 31, 2025
loud and proud ai pic.twitter.com/v4iMtCHBYB
— 🥛 (@luvlizs) July 31, 2025
cravity got that mindblown teasers, kiiikiii got real artist doing their nostalgia concept and ive got AI? https://t.co/OWU5DGCohH
— َ ᶠᵃⁿʸᵗᵃˢᵗⁱᶜ⁷ (@imnotaeyeon) July 31, 2025
ngl it pisses me off how starship puts so much effort into other groups yet use ai for ive …. 😀
— jinx 🝮🪽 (@jiheulz) July 31, 2025
starship getting a whole team of designers and artists for the kk comeback but using ai for ive?????? pic.twitter.com/r94k29K28y
— ۟ (@moccahyein) July 31, 2025
seeing them use ai for ive while their other groups get great creative teasers and handmade art is quite upsetting i cant lie https://t.co/9ZVfJoCaof
— lily (@maeumka) July 31, 2025
