IVE Surpasses BLACKPINK And LE SSERAFIM To Take First Place In Girl Group Brand Reputation.

IVE ranked first in the December girl group brand reputation big data analysis, followed by BLACKPINK and LE SSERAFIM.

The Korea Corporate Reputation Research Institute analyzed 52,664,307 pieces of brand big data collected from November 14 to December 14 to measure girl group brand reputation indexes based on participation, media coverage, communication, and community indices.

The top 30 girl group brand reputation rankings for December are IVE, BLACKPINK, LE SSERAFIM, TWICE, Red Velvet, MAMAMOO, ILLIT, OH MY GIRL, BABYMONSTER, KiiiKiii, aespa, i-dle, ITZY, H1-KEY, Hearts2Hearts, fromis_9, KISS OF LIFE, WJSN (Cosmic Girls), Apink, NMIXX, FIFTY FIFTY, TripleS, Girl’s Day, MEOVV, izna, STAYC, KATSEYE, BLACKSWAN, XG, and Kep1er.

IVE, ranked first in brand reputation, scored 117,708 in participation index, 1,032,921 in media index, 1,834,225 in communication index, and 2,594,616 in community index, totaling a brand reputation index of 5,579,470.

In link analysis, the terms “prove,” “thank,” and “advertise” were prominent, while keyword analysis highlighted “Rebel Heart,” “Jang Wonyoung,” and “Song of the Year.”