Unexpected Kim Soo Hyun Advert In Seoul Sparks Outrage

“What a national embarrassment…”

This article is part of our coverage of Kim Soo Hyun And Kim Sae Ron's Relationship. You can read more and view the entire timeline here.

A recently spotted Kim Soo Hyun ad in a Seoul subway station has sparked heated reactions and outrage from Korean netizens.

kim soo hyun qot
| Netflix

The now-viral post shared on X (formerly known as Twitter) shows the controversial actor appearing in a CHOEAEDOL Celeb ad at one of the exits in Hongdae Station. The user then heavily criticised it in the tweet, which now has over 100,000 views.

I got a tip that Kim Soo Hyun is featured on a CHOEAEDOL Celeb ad at Exit 3 of Hongdae Station.

Seriously, what are you doing??

— @masterofjgp via X

CHOEAEDOL Celeb is a platform that gives fans the opportunity to crowdfund banners and ads for their favorite stars — K-Pop idols, actors, etc — by voting. These are usually organised during comebacks, K-Drama releases, celebrity birthdays, concerts, and so on. The fact that fans seemingly voted for the Kim Soo Hyun ad has sparked a lot of outrage in the post’s quote tweets.

What a national embarrassment… Hongdae has a lot of foot traffic from foreigners, especially… Why are they doing this… Foreigners might see it and go, “Oh, Kim Soo Hyun is up there… wasn’t he accused of a crime? What’s wrong with Korea?”Wouldn’t they think that way? People who like Korea would definitely know about this kind of issue… It even made BBC News…
Why… just why… are we so lenient??

— @orin_no_sin via X

The platform itself was also hit with heavy criticism for allowing the ad to go through amid Kim Soo Hyun’s controversy.

Isn’t this the kind of thing that should be decided by a vote?

There are too many people going crazy over men.

And seriously, shouldn’t they take the ad down themselves? What’s up with platforms still running it?

— @skybluesdream via X

Isn’t this the kind of thing people vote for? If the votes were collected before the news came out… I guess I can understand. But still, they should’ve reviewed it before putting it up. They could’ve gone with the second place instead. FFS.

— @Blackbean_232 via X

However, Kim Soo Hyun fans have defended the ad. Some supporters claim that the actor’s global fame is the reason the ad is up and that netizens shouldn’t be surprised.

The heated debates between netizens and Kim Soo Hyun supporters continue online. Meanwhile, the actor has been wrapped up in a severe controversy after actress Kim Sae Ron suddenly passed away on February 16. Her family accused Kim Soo Hyun of dating the late actress when she was still a minor and then claimed his agency attempted to extort money from her.

Kim Soo Hyun held an emotional and tearful press conference, which sparked heavy backlash. At the conference, he denied all allegations.

Full Translation: Everything Kim Soo Hyun Said In His Controversial Press Conference

Kim Soo Hyun And Kim Sae Ron's Relationship

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