Lee Jong Suk fails to secure CF contract renewals in South Korea

It seems like Lee Jong Suk’s controversial past continues to hunt him as reports about the decline in contract renewals were published. 

On March 22nd, an article from Daily Sport highlighted the actor’s sudden disappearance from the domestic advertising industry. It was revealed that as of last year, Lee Jong Suk had commercial contracts from various companies, ranging from outdoor, cosmetics, beverages, chicken and more.

However, it was mentioned that as 2016 approached, a sudden halt to all these contracts was noticed and speculated upon, leading to a possible 0% advertising or modelling contracts in South Kprea. Although his current contracts remain, there are speculations that most of these commitments will not be renewed, leaving some to further talk about his negative public image. He was later on compared to other famous actors such as Lee Min Ho, Kim Soo Hyun, Kim Woo Bin and more, all of which continue to be regarded in various advertising materials.

Meanwhile, Lee Jong Suk is currently in discussion with MBC for a new drama, following his last drama promotions for Pinocchio.

Source: Daily Sports