Famous Idol Hit With Backlash After Exposing SM’s Training Method

On the most recent episode of Kim Jae Joong’s YouTube series, idol group WINNER’s Kang Seungyoon and Kim Jinwoo appeared as guests.
In particular, they talked about the differences between YG Entertainment and SM Entertainment. WINNER felt that being cool and expressing that vibe was the style of YG.
시바 스엠 와지 차이 존나웃김ㅜ pic.twitter.com/mNt3h5fQ6o
— 잡덕망언봇 (@no_ariniranika) May 15, 2025
Jaejoong: The company lets them be free like that, while other companies don’t. From clothes to accessories…whatever they want.
Jinwoo: But they normally manage that? Don’t do this, don’t do that?
Jaejoong: (At SM) If other trainees dress up too much, they say, ‘Do you think now is the time to dress up?’ It’s time to adorn your inside, not outside. They should focus on their character development.
Seungyoon: If we don’t dress up, they would say things like ‘Why aren’t you being cool?’ So even when they don’t care for us, we always put thought into our outfits, develop them, and go to markets to find clothes.
Jaejoong: For us, even before all the accessories and clothing, if the company thinks they have potential, then they try fitting clothes for them.
Seungyoon: It’s a different culture.
However, netizens criticized Jaejoong’s statement regarding SM’s management style.
내면을 그래서 어떻게 꾸몄는데요
인성관리를 한게 어떤거임
지금 슴 꼬라지보면 아무것도 안한것 같은데 ㅜ
와이지는 외면관리가 과하다못해 인쇼차리겠음
어학원 사업이나 하면 잘될듯 외국어 잘가르쳐서 https://t.co/lP20PgHJMA— 황무지의앙녀 (@aangnyeo) May 15, 2025
So, how did you work on your inside? What did you do for character management? Looking at the state of SM now, it feels like they’ve done nothing. YG focuses so much on appearance that they could open an online shop. They could probably succeed if they opened an English academy since they’re all good at foreign languages.
이사람은 에스엠 노예계약으로 욕하고 템퍼링했으면서 맨날 에스엠시절 팔이하면서 돈벌고있네 ㅋㅋㅋㅋ인성관리를 해서 음주운전했냐 https://t.co/tnpcuKOEx6
— ㅋㅋ (@1o2t3) May 15, 2025
This guy cursed and tampered under SM’s slave contract, and yet he’s still making money talking about his days at SM. Did you drink and drive after receiving character management at SM.
인성관리 한 거 치고는 아웃풋이…. https://t.co/WWdPsgK8dZ
— 𝙴𝙻𝚂𝙾𝙲𝙻𝙳🧸 (@elsocld) May 16, 2025
The output they show after receiving character management is still…
sm이 인성관리 풉.. 지나가던개가뿜것노 https://t.co/wZ1iV7mSbe
— 겨자 (@wmenrt) May 16, 2025
SM’s character training…a dog walking by would laugh at this.
Meanwhile, check out the full episode below.