Starship Entertainment officially partners with Yuehua Entertainment to venture in Chinese markets
Starship Entertainment and Yuehua Entertainment officially join hands to broaden and strengthen their ventures in the Chinese as well as Korean markets.
As of April 6th, Starship and Yuehua have entered an official partnership in order to expand business in various parts of entertainment, including, music, variety shows, drama, film, and more in both countries.
According to Starship, “We will accelerate our entrance to Chinese market by utilizing Yuehua’s production and marketing skills. Moreover, Yuehua’s artists will also be managed in Korea, in order to support stardom in both Korea and China. The two agency’s collaborative synergy is hoped to spread beyond Asia and reach to the global market.”
Both Starship and Yuehua have been established in 2008 and 2009 respectively. Starship has outgrown into a major entertainment agency in Korea by producing hit musicians and groups, including, K.Will, SISTAR, Boyfriend, JunggiGo, Mad Clown, Joo Young, Yoo Seung Woo, and more. Meanwhile, Yuehua have established itself as a huge entertainment agency through various productions and artist managements.
Source: Yonhap News