Red Velvet’s CD album is so unique that it is topping the album game in K-Pop!
Red Velvet’s album design for “Red Summer” is decorated with beautiful members and colorful fruits.
Inside the cover is the CD made to look like slices of the fruits used in the front cover.
Another album cover of the new single album “Perfect Velvet” is inspired by the New York pizza box and once you open it, the CD is in a shape of a pizza.
Fans are loving SM’s ingenious marketing strategy of using food and Red Velvet’s uniqueness.
What’s there not to love about food and what’s there not to love Red Velvet?
Red Velvet is truly the trendsetters since no idol group has ever tried this before.