Brazilian Dating Show “My Korean Boyfriend” Sparks Heated Reactions In Korea

An upcoming Brazilian dating show, My Korean Boyfriend, has drawn special attention on Korean forums.

Recently, Netflix released the trailer of the upcoming dating show, where five Brazilian women dating Korean men go to Korea to test out if their relationships can survive daily challenges and cultural differences. The show is said to blend the formats of Single’s Inferno and Love Is Blind: Brazil to offer a cross-cultural docu-reality series, showcasing if and how dating someone from Korea looks different in real life from a K-Drama.

After the trailer launch, the show has generated quite the buzz in Korea, drawing surprising reactions from netizens. The majority of the comments have been negative, either ridiculing the very concept of the show or disapproving of the women dating Korean men.

• “Please make more shows like this and export some Korean men.”
• “So, are they doing 50-50 on date expenses on the show as well?”

• “I heard it’s not about finding a Korean boyfriend, but about going to see their own boyfriend they’re already in a long-distance relationship with, and finding out whether life in Korea is really as dreamy as people imagine it to be…
  But that whole image is something that’s been manufactured anyway.
  It’s kind of sad.”

• “Eugh…take them all.”
• “LOL.”
• “What on earth…”

Meanwhile, the show is slated to premiere on January 1, 2026 on Netflix.