5 Reasons Why BTS’s “ARIRANG” Album Is Disappointing Fans 

From the “SWIM” MV to the lyrics, some fans aren’t impressed.

BTS’s new ARIRANG album has sparked a wide range of reactions since its release, with fans sharing both praise and criticism. While some are enjoying the new direction, others feel certain aspects of the album didn’t quite live up to expectations.

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Here are 5 reasons why:

1. The Line Distribution

Many fans have raised concerns about how lines are distributed across the members. Some feel certain members receive significantly more lines or screen time than others, leading to discussions about fairness and balance within the group.

BTS’s Line Distribution For “ARIRANG” Incites Major Fury

2. The “SWIM” Music Video

The music video for “SWIM” has received mixed reactions. Some fans were disappointed with the overall concept and execution, saying it didn’t fully meet expectations for a BTS comeback visual. Others weren’t happy with how much screen time the “main character” actress had, since it took away from how much BTS appeared onscreen.

3. The Lyrics

Criticism has also been directed at the lyrical content of some tracks. A portion of listeners feel that the lyrics lack the depth, storytelling, or emotional impact that BTS is known for, making some songs feel less memorable.

Netizens also felt that the English lyrics were a letdown because ARIRANG was intended to be BTS’s return to their roots.

4. The Production Quality

Some fans believe the album’s production doesn’t fully showcase the group’s vocal strengths. Complaints include overly processed vocals, heavy effects, or a mix that makes it harder to appreciate individual members’ tones.

5. No Unique Sound

Another common criticism is that the album doesn’t stand out sonically. Some listeners feel the tracks sound similar to existing pop trends rather than offering a distinctive or innovative BTS signature sound.

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