The 3 K-Pop Idols “Representing South Korea” In Louis Vuitton’s Paris Fashion Week Show

Here’s when each one was named an ambassador.

Several K-Pop idols are on their way to Paris, France, to participate in the ongoing Paris Fashion Week. Among them are the three Korean ambassadors of luxury fashion brand Louis Vuitton.

They are proudly representing South Korea at the unveiling of the brand’s Spring/Summer 2024 collection on October 2.

Check them out below!

1. Stray Kids’ Felix

First up, Stray Kids’ Felix made headlines with his expensive airport outfit. He arrived at Incheon Airport donning clothes and accessories that apparently cost more than a Porsche!

Netizens commented that he “totally looks like a prince in that outfit” and that “he’s so handsome.”

Felix was named a House Ambassador of Louis Vuitton in August 2023.

I discovered Felix when I presented my Pre-Fall collection in Seoul. It instantly clicked between us. He is really talented. I love his energy, his unique personality and his audacious sense of style.

—  Nicolas Ghesquière, Louis Vuitton’s Artistic Director of Women’s Collections

2. Girls’ Generation’s Taeyeon

Girls’ Generation’s Taeyeon is the most senior K-Pop idol on this list. She arrived at Incheon Airport to a crowd befitting the renowned soloist.


She was dainty and sweet wearing an unreleased outfit from the Fall/Winter 2023 collection—a turtleneck sweater paired with shorts embellished with the brand logo. She accessorized with large clips on her hair and brought along a micro Nano Alma bag to complete the look.

She was named House Ambassador for Louis Vuitton in May 2022.

3. NewJeans’ Hyein

Finally, NewJeans’ Hyein is also flying to France to take part in the fashion show.

Despite just being 15 years old, she already exuded top model vibes. Netizens agreed, saying, “Hyein is such a model, especially with her face,” “her proportions are already the best,” and “her aura is crazy.”

She was announced as a Brand Ambassador for Louis Vuitton in December 2022.