Brands Keep Excluding Aespa’s Giselle And Fans Are Tired Of It

“How many times do we have to go through this.”
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Andrea Nolan
Andrea Nolan

Aespa‘s Giselle has been excluded from promotional pictures of yet another brand the group works with, this time, it was MLB, and MYs are having none of it.

MLB announced aespa as their official global ambassador in August last year through a promotional campaign for the brand’s summer collection. The four members stunned in photos promoting MLB’s shirts, shoes, bucket hats, and crossbody bags.

| MLB Korea

Even back then, a mistake on the brand’s part website had excluded Giselle’s photos from showing up next to her members. In another section, her name was spelled wrong. This rightfully infuriated MYs, who took to social media to express their frustration with MLB; the phrase “Aespa is four”  also trended on Twitter.

Giselle is wrongly spelled as “Gieselle” on MLB’s website. | MLB Korea

This was not the last time the brand would make the mistake of excluding the group’s main rapper from the promotional pictures. This time the incident happened on MLB Korea‘s official Instagram page, on which Karina, Winter, and Ningning had separate posts promoting the brand’s jacket — with Giselle missing once again.

The hashtags #GiselleDeservesBetter and #RespectGiselle started trending on Twitter as an effort from the fans to get MLB to notice and fix their mistake.

MYs even pointed out how hard Giselle works at promoting MLB’s clothes when wearing them.

Sadly, MLB is not the only brand that has done this. In May of last year, CLUBCLIO Japan failed to include Giselle’s picture in their Kill Cover Fixer Cushion advertisement. In another instance, it was the Instagram account of the Korea University Festival that posted individual pictures on separate posts of all members but Giselle.

At an earlier date, during the 2020 SBS Gayo Daejeon, journalists of different media outlets seemingly mistook Giselle as part of aespa’s staff and blurred her face. They also did not upload individual pictures of the idol, as opposed to her members.

Even aespa’s agency, SM Entertainment, has been under fire for taking over a week to make Giselle’s Spotify playlist public while the other members’ had been readily accessible.

MYs keep voicing their frustrations with all brands and companies involved and have vowed to do so until the issue of Giselle being excluded from the rest of her members comes to a halt.

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