BTS Partners With CASETiFY For New “Butter” Themed Collection Of Phone Accessories

These designs got that “superstar glow!”

Does your phone need an upgrade from the clear case? CASETiFY has got you covered! BTS and HYBE Labels will be soon releasing a new collaborative collection with the phone accessory brand.

CASETiFY is a popular brand in K-Pop, often sending sponsored cases over to idols, such as NCT, Sunmi, and more. This would also not be the first time the brand released a BTS collection either. They previously teamed up for “Boy With Luv” and “Dynamite.” Now, we’re getting a whole collection of items inspired by the song of the summer, “Butter!”

Want to add some flavor to your tech gear? Look no further. We partnered up with 21st century pop icons BTS yet again and designed an entire collection around their make-you-melt hit, ‘Butter’.


This new collection will feature many different products and styles that have gone viral from the CASETiFY website. It will include impact cases, available for the latest models of both Samsung‘s Galaxy phones and Apple‘s iPhones. Apple-lovers can also get AirPod cases and Apple Watch bands.

There will be many more products to choose from, too, if none of that is quite your style. Everyone needs to charge their phone, so why not a “Butter” wireless charger?

There also looks to be an adhesive phone card holder that can act as a wallet or ID holder! Plus, it’s leather, so it looks extra classy and professional while still showing your ARMY pride! Additionally, you will be able to get a PVC sling bag or a new Nintendo Switch carrying pouch.

Every item is perfectly designed with elements to put you in mind of BTS’s “Butter,” from the ever-so iconic butter that we once watched melt for an hour to the beloved breakfast food pancakes. CEO and co-founder Wes Ng described their work with BTS as a “celebration of identity and self-expression.” 

Our collections with BTS always represent a celebration of identity and self-expression, and we’re excited to bring our community the first capsule inspired by their song ‘Butter.’ Just like the smooth song these accessories are inspired by, we’re confident that BTS fans will find these designs a big hit!

— Wes Ng, CEO and co-founder

From left: V, J-Hope, RM, Jin, Suga, Jungkook, and Jimin of BTS in “Butter” concept. | BigHit Music

Items will cost $25-$79 USD. Priority launch of CASETiFY and BTS’s Co-Lab will be October 11 at 8 PM PST. The official launch will be on October 12 at 1 AM PST. You don’t have to wait, though. You can join the waitlist on CASETiFY’s website right now!

Check out the trailer for the collection below:

Source: CASETiFY and Teen Vogue