Cha Eunwoo Becomes Sanitary Pad Model And Netizens Are Baffled

“I hate the fact that they’re using men to get us like that.” — Netizen

ASTRO’s Cha Eunwoo has a face you probably wouldn’t mind seeing all the time…but how about seeing him on the packaging of feminine products?

As a brand ambassador for Secret Day, Eunwoo’s face graces ads and packaging of sanitary pads with the hopes of providing a “genuine, kind, and considerate boyfriend image.”

However, there are mixed reactions among Netizens.

This isn’t only about Cha Eunwoo, but why must they use a person with an XY chromosome for this?? I cannot understand why they use celebrities for sanitary pad ads.

Just don’t use any celebrities in ads, even for female celebritiesㅠㅠㅠ Please bring down the price of tampons with that money instead

— Pann Netizens Comment

They pointed out the fact that not only is it unnecessary, the whole thing is just a little weird.

Why use a man for sanitary pad ads…? They don’t understand the product because they’ve never used it on themselves

Is this marketing team way too lazy? They’re only doing that because they can use Cha Eunwoo’s face to create a hot topic… The most important thing of sanitary pad ad is to emphasize its function… Who will make their sanitary pad purchase decisions based on a celebrity?

— Pann Netizens Comment

Does Eunwoo’s face sway your decision to purchase these products or do you agree with the comments that this money is better well spent in other areas?

Source: Pann Nate