IVE Wonyoung’s Brand Shocks With The Prices For Their Goods

IVE‘s Wonyoung previously teased what fans thought to be her personal brand, FOREVER:CHERRY. It was recently revealed to actually be a collaboration with the iconic brand Medicube. The product was released in Japan recently. It turned out to be an adorable portable brush that also functions as a griptok for your phone.

The comb consists of four layers of bristles.

It is said to be similar to a tangle-teezer, leaving hair smooth and glossy. The design features an adorable ribbon.

The price was also revealed to be around 2,700 JPY ($17.19 USD) for a standalone piece, or 5,400 JPY ($34.38 USD) for a set with a mini booster device.

Netizens were shocked at the reasonable pricing despite Wonyoung’s name. Many fans thought that it was an absolute steal, given that the mini booster goes for more than that usually.

• I thought it would be super expensive LOL. Even just a regular MagSafe griptok is easily ₩10,000 KRW (about $6.84 USD) to ₩20,000 KRW (about $13.70 USD).
• Let me buy it too…
• It’s cheaper than expected.
• Oh, it’s fine, I think?
• What the, it’s f*cking cute. Let me buy it too.
• What an ordinary price.

Despite her star power, it looks like the product is priced rather reasonably! This might be a first for idol-created goods!