Upcoming Boy Group’s “Suggestive” And “NSFW” Name Gains Attention

Don’t search their name on Twitter.

Without a doubt, a K-Pop group’s name is the most significant part of their branding. Some group’s names are based on the number of members in it, like MLD Entertainment‘s new group HORI7ON and GOT7

HORI7ON | MLD Entertainment
GOT7 | Mnet

…others like ATEEZ have meaning beyond a unique name.

Regardless of their meaning, the name is one of the more essential aspects of a group’s introduction.

This can be seen in how Jellyfish Entertainment‘s newest boy group rapidly changed their before they even debuted. EVNNE was initially called a different name with a possible NSFW meaning.

EVNNE | Jellyfish Entertainment

While this group’s name is not offensive, it has caught attention for its suggestive nature.

In early December NineTwo Entertainment shared that it would be debuting a project new boy group. A few weeks later, the first member line-up was revealed to be six members, including former WEUS member Woo JeongyoonFantasy Boys participant Jeong Deun Haesol, and Boys Planet participant Jeon Wooseok.

3Way | NineTwo Entertainment

The group’s name, 3Way, is said to stand for World Wide Wonder, reflecting on plans for the team to tour and recruit new members.

| NineTwo Entertainment

While this is meaningful, 3Way has another meaning with a sexual connotation. A “three-way” can refer to a “threesome” or when three people engage in sexual activity with each other.

When searching “three-way” on Google, the first links are to adult entertainment sites.

| Google

Beyond the NSFW meaning, 3Way does look to have promising SEO results, something important for fans who try to look the group up. When searching “3Way,” information about 3-Way lighting connections and medical equipment comes up.

| MEP Academy

Netizens have reacted as expected to the name, commenting on how ridiculous names in K-Pop have gotten lately.

Fans of group members have begun reaching out to NineTwo Entertainment in hopes of having the group’s name changed before their debut.

Another boy group gained attention for their name for similar reasons, which you can read about below.

An Upcoming Boy Group Gains Attention For Their “Suggestive” Group Name