SM Entertainment Accused Of Using BTS’s Jungkook For Clout After Timing Of Statement About aespa’s Winter
SM Entertainment has come under fire and suspicion for the timing of their statement about aespa‘s Winter.

Winter has been embroiled in dating rumors with BTS‘s Jungkook.
New Viral “Proof” Of BTS’s Jungkook And aespa’s Winter Dating Spark Major Reactions
Amid the rise of malicious comments towards both idols, SM Entertainment took action with a statement.
SM Entertainment Takes Action Following aespa Winter’s Dating Rumors With BTS’s Jungkook
Yet, while many fans were grateful for the crackdown on comments, some thought the timing was suspicious.
In particular, shortly before the statement was released, articles were published stating that SM Entertainment’s stocks had plummeted. Netizens believed the company recognized that the rumors might have had a negative impact on the company, which is why a statement was issued. Some even added that they thought SM had hoped to use Jungkook for “clout” but had to take action when they saw it wasn’t working.
So in conclusion, Sm was trying to gain something from the rumors but their company stocks dropped so they had to release a statement.
— HIP HOP PHILE ⁷⁼¹ᵦₜₛ ᵧₑₐᵣ 💫 (@Amila66826503) December 10, 2025
First they were trying to milk outta this rumour, basically tryna gain something from it, tryna take that khia outta the khiaville now that their stocks dropped & that khia became more khia they r releasing a statement.
Wow SM there is a special place in heII for you. https://t.co/0CctX2YOdN
— み (@urmisope) December 10, 2025
SM DID NOT DENY THE RUMOR.
SM ONLY REACTED BECAUSE THEIR STOCKS ⬇️⬇️⬇️This fight is not over.
— ᴍꜱʙᴀᴅꜱᴘᴇʟʟᴇʀ ♡ ⓋⓀ𐤀 (@MissBadSpeller) December 10, 2025
SM stocks is dropped by 6% their smear campaign backfired to them no wonder they released a statement.
— addi honest blinkstay (@gucciforjoon) December 10, 2025
So SM bitch released a statement when their stocks dropped pic.twitter.com/Un1s29srjQ
— 𝕭𝖔𝖗(ꪜ )⁷💣⟭⟬💜⟬⟭ (@BTS_Vgirl) December 10, 2025
Sm only taking legal action cus their stocks dropped by 6%. This whole dating rumour was the worst thing to ever happen to winter and especially Jungkook. When will hybe move and protect jungkook. Sm’s strategy backfired so much they released a statement.
— alina ₇ (@alinadaagreat) December 10, 2025
You can read Korean netizens’ reactions to the statement below.
SM’s Latest Move Regarding aespa Winter’s Dating Rumors Triggers Massive Reactions