BTS’s New Perfume Launch Created An Unending Line of ARMYs In Seoul

The perfume sold out in hours.

VT Cosmetics, the producers of BTS‘s new perfume line, launched its highly anticipated products with a pop-up store in Lotte Department Store in Jamsil, Korea. Thousands of ARMYs lined up to get their hands on these perfumes, creating quite a sight in Seoul.


The pop-up store, set to open at 10AM, saw a huge line outside its doors since 4AM KST. Some of the fans waiting in line to purchase the BTS perfumes included international ARMYs with their travel luggages!


ARMYs were excited to not only purchase the perfumes, but also receive the complimentary gift of members’ photo cards and mini acrylic stands that came with a purchase over a certain KRW amount.


The perfume, priced at 58,000 KRW (approximately $50 USD), was sold with a 14 per person limit, but even then, the stock of 6,000 perfumes sold out by 1PM the same day. VT Cosmetics definitely had a successful grand opening!

VT Cosmetics announced it will continue to keep this Jamsil pop-up store open until June 9, 2019. There will be another pop-up store to open in Busan, Korea mid-June for the fans farther away from Seoul!


Meanwhile, fans can’t wait to test out the perfumes, represented by each of the BTS members. Here’s a review video of ARMYs sniffing out the different scents:

Source: Dispatch