Cha Eunwoo Serving As Bank Brand Model Sparks Fury Amid Tax Evasion Controversy

Netizens are against using celebrities for financial marketing.

Recently, ASTRO’s Cha Eunwoo was accused of tax evasion and is currently under investigation by the National Tax Service. It has also been reported that this is considered one of the largest tax assessments conducted for a Korean celebrity.

ASTRO’s Cha Eunwoo Accused Of Tax Evasion Totaling Up To $13.7 Million USD

Meanwhile, Fantagio released an official statement responding to the reports, revealing that he would cooperate diligently regarding the matter.

ASTRO’s Cha Eunwoo Responds To Tax Evasion Allegations Through Official Statement

Most recently, an online community post garnered significant attention after Cha Eunwoo was seen on a list of celebrities selected as models for Shinhan Bank.

Netizens found it interesting that all the past models for the bank were celebrities who were embroiled in controversies.

Cha Eunwoo

eunow

Kim Soohyun

hyunso

NewJeans

solsol

Netizens agreed that there was no need to use celebrities as models to advertise banks.

스크린샷 2026-01-22 오후 3.53.41
| theqoo
  • “Stop using celebrities. Why do banks need celebrity models in the first place? If they have that kind of money, give me more interest.”
  • “I honestly cannot understand why they use celebrities as models.”
  • “Using a tax evader as a bank model LOL.”
  • “Is this the Prada lineup of finance? LOL.”
  • “Things like this wouldn’t happen if they didn’t use celebrities. I don’t know why they use celebrities in the financial industry, where trust is everything. Their image isn’t their true self anyway, it’s all made up.”
Source: theqoo

ASTRO

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