G-Dragon’s AI Ad Sparks Major Responses From Netizens
BIGBANG rapper G-Dragon‘s recent advertisement video has triggered some intense reactions among netizens.
Recently, the rapper appeared in a video promoting an artificial intelligence company, WRTN AI. However, in contrast to the usual flashy and high-budget commercials featuring a top-tier artist like G-Dragon, this advertisement stood out because of how laid-back it appeared. The idol appeared to have taken a self-video on his phone, talking about WRTN in a non-scripted, spontaneous manner.
뤼, 뤼, 뤼 자로 시작하는 말
뤼튼, 뤼튼, 뤼튼, 뤼튼
AI 뤼튼#뤼튼 #GDRAGON #GD #지드래곤 #GDRAGON_WRTN #GD_WRTN #지드래곤_뤼튼 pic.twitter.com/vdQKEhHgWN— 뤼튼 (@wrtn_kr) June 24, 2025
The ad, however, has attracted heavily divided reactions from netizens. On the one hand, fans argued that it was a great marketing strategy to put out such a raw-looking video as an ad. On the other hand, many felt that it was not a very pleasant way of promoting a product.
- “I hate this ad. Thanks to it, I’ll never use that [product] for the rest of my life. I’d rather see ads like ‘How would you raise this child?’ or something about concubines/queens — I prefer those. That’s how much I hate it. F***.”
- “I thought the ad was fresh and nice. You’re the one who’s more bizarre for leaving a hate comment.”
- “What’s so bizarre about it? It was clearly intentional — you just don’t get the ad. Even the advertisers probably didn’t expect ‘WRTN’ to become this memorable to the public from just one G-Dragon ad.”
- “The fact is, thanks to G-Dragon, the ad had an insane impact. 😂 Before the ad, the app wasn’t even in the top 100 on the App Store — but right after it aired, it shot up to 13th place. If that’s not the power of a GD ad, then what is? And sure, people can have different tastes, but calling a simple video of a person talking ‘bizarre’ and spamming hate comments — now that’s what’s truly bizarre, lol.”
- “Being so damn proud about posting hate comments — is that a brainpower issue or what?”
